{"id":8085,"date":"2023-07-31T10:30:00","date_gmt":"2023-07-31T10:30:00","guid":{"rendered":"https:\/\/thezakariagroup.com\/pricing-your-house-right-still-matters-today\/"},"modified":"2023-07-31T10:30:00","modified_gmt":"2023-07-31T10:30:00","slug":"pricing-your-house-right-still-matters-today","status":"publish","type":"post","link":"https:\/\/thezakariagroup.com\/pricing-your-house-right-still-matters-today\/","title":{"rendered":"Pricing Your House Right Still Matters Today"},"content":{"rendered":"
\"Pricing<\/p>\n

While this isn\u2019t the frenzied market we saw during the \u2018unicorn\u2019 years<\/a>, homes that are priced right are still selling quickly and seeing multiple offers right now. That\u2019s because the number of homes for sale<\/a> is still so low. Data<\/a> from the National Association of Realtors<\/em> (NAR) shows 76% of homes sold within a month and the average saw 3.5 offers in June.<\/p>\n

To set yourself up to see advantages like these, you need to rely on an agent. Only an agent has the expertise needed to find the right asking price for your house. Here\u2019s what\u2019s at stake if that price isn\u2019t accurate for today\u2019s market value.<\/p>\n

The price you set for your house sends a message to potential buyers. <\/strong><\/h4>\n

Price it too<\/strong> low<\/strong> and you might raise questions about your home\u2019s condition or lead buyers to assume something is wrong with it. Not to mention, if you undervalue your house, you could leave money on the table, which decreases your future buying power.<\/p>\n

On the other hand, price it too high<\/strong> and you run the risk of deterring buyers from ever touring it in the first place. When that happens, you may have to do a price drop to try to re-ignite interest in your house when it sits on the market<\/a> for a while. But be aware that a price drop can be seen as a red flag for some buyers who will wonder why the price was reduced and what that means about the home.<\/p>\n

A <\/span>recent article<\/a> <\/span>from NerdWallet<\/em> sums it up like this:<\/p>\n

“<\/em>Your house\u2019s market debut is your first chance to attract a buyer and it\u2019s important to get the pricing right.<\/em><\/strong> If your home is overpriced, you run the risk of buyers not seeing the listing . . . But price your house too low and you could end up leaving some serious money on the table. A bargain-basement price could also turn some buyers away, as they may wonder if there are any underlying problems with the house.”<\/em><\/p><\/blockquote>\n

Think of pricing your home as a target. Your goal is to aim directly for the center \u2013 not too high, not too low, but right at market value. <\/strong><\/p>\n

Pricing your house fairly based on market conditions increases the chance you\u2019ll have more buyers who are interested in purchasing it. That makes it more likely you\u2019ll see multiple offers too. Plus, when homes are priced right, they still tend to sell quickly.<\/p>\n

To get a high-level look into the potential downsides of over or underpricing your house and the perks that come with pricing it at market value, see the chart below:<\/p>\n

<\/a><\/p>\n

Lean on a Professional\u2019s Expertise to Price Your House Right<\/strong><\/h4>\n

So why is an agent essential in finding the right price? Your local agent has the skill and the insight necessary to find the market value of your home. They\u2019ll use their expertise to determine a realistic listing price by assessing:<\/p>\n